"Meiyanmei Pizza" is a group of fashionable young people who hope to build a stylish and personalized restaurant so every customer can enjoy a chic and casual atmosphere. The first to launch a full range of services, including pizza a la carte, delivery packages, etc.

 LONGDAO｜LOGO design

Longdao has planned a complete visual presentation for "Meiyanmei Pizza" and provided "brand logo design and visual identity brand product services. Through the analysis of the "Meiyanmei Pizza" brand positioning, consumer groups, and the current status of brands in the same industry from the analysis, we believe that "Meiyanmei Pizza" has a large room for renewal in terms of brand personality and consumer group levels.

 LONGDAO｜LOGO design

Therefore, in terms of image, "Meiyanmei Pizza" also reflects a differentiated personality, effectively distinguishing its image from similar pizza brands and firmly establishing its own "differentiated impression" in consumers' minds. These analyses laid a solid foundation for Longdao's visual presentation.

LONGDAO｜VI design