项目 Projecte
Tsingtao Beer 2015 Desk Calendar
时间 Date
2017-02-16
类别 Category
画册设计
行业 Industry
Food FMCG Advertising
关键词 Key word
festival, brand, publicity
Tsingtao Beer 2015 Desk Calendar
Longdao Design is a professional service agency for the Tsingtao Beer brand and is very familiar with its brand tone and publicity methods. In recent years, desk and wall calendars have been designed every Spring Festival for brand communication and product promotion. "Spring Festival" has an inseparable plot for Chinese people, and the zodiac is naturally also a favorite image of people. Longdao Company designed the main promotion screen of the desk calendar for Tsingtao Beer based on the zodiac signs of different years. It connected the products with the months based on the characteristics of each product. Every year, the design of the desk calendar and wall calendar will be carefully arranged according to the year's design trends. The layout is novel and modern, per the contemporary sense of fast-moving consumer goods.